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“VALYRIAN RESIN” TO PRODUCE ICE & FIRE MINIBUSTSDecember 7, 2006
 An exciting new line of colorful collectibles is in the works for fans of A Song of Ice and Fire. I am pleased to announce that I have just inked a deal with Haute Products to produce and distribute a range of mini-busts based on my fantasy series. Haute’s Ice and Fire will be cast in resin in 1/6 scale (about the size and scale of a 12″ action figure) and will be released under the name “Valyrian Resin.” They plan to feature many of the most popular characters from the books: Jon Snow and Ghost, the Hound, Dany with her dragons, Jaime and Cersei, and many, many more.Haute Products is a brand new start-up company, the brain child of two toy and collectible entrepreneurs, Justice Joseph and Jed Haigh. Justice will be the lead sculptor and art director for the company, while Jed serves as Haute’s production manager. Haigh and Joseph have a combined sixteen years of experience in the toy and collectible industry and have worked with companies such as Gentle Giant, Toy Biz, Diamond Select, SOTA Toys, Palisades Marketing, Mattel, Hasbro, Jazz Wares, and several others.
“We’re both huge fans of the books and huge fans of fantasy in general,” Jed Haigh said. “It wasn’t too hard for us to look at Song of Ice and Fire and see the great potential it had due to its strong fan base, wealth of characters, and consistently rising popularity.”
A Song of Ice and Fire was the first license that Jed and Justice pursued when they decided to strike out on their own. A year and a half later their persistance paid off. Initially the Valyrian Resin range will be limited to the mini-busts. Once the busts are established the line will expand to include pre-painted resin statues and, eventually, pewter chess sets
“This is one of those rare projects that gets me excited just to walk into my studio,” said Justice Joseph. “Approaching this as a fan and as an artist, the richness of these books offers an opportunity to create something both artistically satisfying and aesthetically impressive. It’s a personal honor to be able to work with George in translating these fantastic characters into sculpture.”
For my part, I was blown away by some of the busts and figures that Justice and Jed showed me when we first got together at last summer’s San Diego Comicon. The Death Dealer and Star Wars figures pictured here are examples of Justice’s sculpting talents. To see more, check out his website at www.justicejoseph.com. I’m pleased and delighted to be in business with Haute, and can’t wait to see what they will produce.
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